(technologies In Consumer Behavior Research)

Technologies in Consumer Research Due to the advancement of technology and the switch over magnitude rate with which it is being integrated with our lives , it is instanter possible for traffickers as substantially as consumer researchers to collect reading relating to consumers using the pastime technologies 1 .Registration to SitesCompany website and online shopping stores brush aside collect consumer increment by asking them to register and provide cultivation near themselves before they get plan of attack to the site s featuresIn this filling , the user is asked to provide their email address , create a news for their log and select keywords which best describe their interests and what they indigence to barter for online . Using this development the company merchantman update and fend for their customer rec ords and basis overly see what kinds of products do raft like to buy online . The purpose for people acquire particular(prenominal) products can also be determined and generalize from in leapation gathered from this option . The advantage of this option is that the customer learning can be easily collected from online customers and website visitors but if the equal process is too long or complex consequently customers might be driven away as thoroughly costing the company prospective sales 2 .Triggered HyperlinksCompanies can seat triggered hyperlinks on their WebPages to determine which products and areas are the consumers more interested in . This can be done by view triggers on the referencing links which are able to record how umpteen an(prenominal) customers keep up used the link . This can be interpreted a step further to store demographic and obtain related information regarding the customers referencing the link if the customers already cede a registere d log for the website . The trigger activate! s a code which enables the user information to be stored and updated in the database This information then can be analyzed using trends based analysis and empirical techniques 3 .

Search Engine Result AnalysisConsumer Researchers can now access the search engines and find out which websites attract the nearly consumers as why . This can be done by plainly searching for specific keywords related to the research e .g when expression for the most favored sports clothing disgrace . The return on Yahoo and Google search engines provide the number of hits on the website for the brand in descending . This is a consider ably generalized form of research and errors do exist in it as the most visited web page for a brand whitethorn non be the be the most favored one by the consumers we are attempting to research and collect information about 4 .Monitor Cell Phone BrowsingAs cell phones and mobile phones have also become an integral part of the consumer lives , researchers can now fall into place their use of the mobile phones and how the consumer use them to facilitate their activities by observe their browsers . Companies have now invested in technologies which allow the marketer to tease their customer for feedback on their experience via the cell phones . `From practice of medical specialty and photos to emails and Web-browsing , technology and lifestyles...If you want to get a full essay, put it on our website: BestEssayCheap.com

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