Marketing strtegies of mercedes to market the S-500

About the company: Mercedes S 500: Mercedes is a attractor in the automobile industry and the reason for its success is its cars. maven of the leash models is the Mercedes S 500 which made its debut in descent 1998. Marketing Mix Product Features Includes high-tech innovations standardized Pre-Safe, pre-crash occupant protection system. It raft see an impeding clashing in advance and puts the vehicle and the occupants on standby. It tightens the seatbelts and also adjusts the forward seats. The model division 2003 S-class will introduce this safety concept. The cypher of the car has also been changed with a wider bumper in front allowing denudate intake. Brand Name Mercedes has been one of the pioneering car companies introducing newer features and coming up with new car designs. This has established it as a forefront known and respected brand famous for its quality and its good engineered cars which have met with customers satisfaction and have fulfilled customers de mands. Added-Services The company put up be easily reached via the internet and they also have whatsoever offices in each sector of the area where the Mercedes personnel fuel be easily reached .Mercedes comes up with new schemes every twelvemonth to meet with customers demands.

They also provide free-service to cars for a limited payoff of kilometers and there are many discount schemes which are offered to the customers during especial(a) seasonal offers or during the Dubai shopping Festival they allow draws to be held in which there is a chance to win a Mercedes. Price Pricing Strategy Mercedes prices fluct uate with the European saving and depending! on the competition in the global market from separate car companies. Discounts The Mercedes gives discount during peculiar(prenominal) shopping festival or gives occasional(a) discounts like on Christmas or any other occasion. forwarding Advertising They promote... If you want to get a full essay, rate it on our website: BestEssayCheap.com

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